How much is your drop-off costing you a year?
Put in your monthly visitors, conversion rate, order value and ad spend. See what you lose each year against the category median. Runs in your browser. No account, no card, no call.
You are leaving $4,838 a year on the table at your current conversion rate.
Leaking per month
$403
Leaking per year
$4,838
Capturing now
$605
at 2.1% conversion
Achievable at median
$1,008
at 3.5% conversion
Where you sit against the category
You2.1%
Category median3.5%
- Cost per acquisition now
- $153.55
- At category median
- $92.13
- Ad spend not converting
- $3,096
- Uplift needed
- 67%
Take this with you
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ProductLayers — revenue leak · Leaking $4,838 a year · 2,400 visitors/mo at 2.1% vs 3.5% median · CAC $153.55 now, $92.13 achievable Run it yourself: https://productlayers.com
Method: leak = (visitors x median rate x order value) − (visitors x your rate x order value). The median is the middle of the category, not the top, so this is a conservative floor rather than a best case. Your inputs never leave this page.
How much is your drop-off costing you a year?
Put in your monthly visitors, conversion rate, order value and ad spend. See what you lose each year against the category median. Runs in your browser. No account, no card, no call.
Open the free toolIt runs in your browser. ProductLayers never sees your inputs.